Shanghai, Shanghai Shi
Digital
Full - Time
26-Sep-2022
1. Precision Media planning and consulting, can transfer business target to precision media objective for business impact
2. Have strategic thinking to set up solid KPI frame of precision media and well apply to campaign design
3. Negotiate with media for qualified inventory and competitive price
4. Manage tracking desk and DMP partners to ensure the performance delivery
5. Closely work with tracking providers on campaign monitoring and fully leverage their expertise on KPI evaluation
6. Optimize precision media performance bases on data analysis and follow up with action plan like technical inspection, re-negotiation...
7. Collaborate with internal (brand team, data team...) and external (agency, tracking desk, DMP partners
8. Achieve the annual target of precision media project

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