Warsaw, Masovian Voivodeship
Marketing
Full - Time
01-Jan-2023

At L'Oréal Luxe Division our mission is to provide our consumers the best products and brand experience by making it unique. Thanks to our strong, balanced and complementary portfolio we are able to meet the needs of every consumer tribe. Our portfolio is composed of 26 brands of which 17 are global brands, including major brands, highly-aspirational and multi-expert, such as Lancôme, Yves Saint Laurent and Giorgio Armani.

Lancôme was founded in 1935 by the visionary pioneer perfumer Armand Petitjean. For 87 years, Lancôme's mission is to make all women happier by making them more beautiful, providing the best of cosmetics innovation in terms of quality, science and efficacy.

Over the decades, Lancôme spreads its vision of French spirit and elegance combined with major innovations allowing Lancôme to become the leading luxury beauty brand in the world.

As a SENIOR BRAND MANAGER of Lancôme Skincare you will:

  • Be an expert of the product category, building consumer knowledge and competitive analysis by Axe, Franchise, Product, working closely with the data & insights team.
  • Build brand equity and corresponding strategy for products & categories, including pricing and distribution recommendation
  • Develop annual product plan addressing offline + online principles leading to consumer recruitment and loyalty
  • Own the responsibility of forecasting of new launches, from competitor benchmarking to working closely with Supply Planning and Sales
  • Portfolio management (incl. slobs& obsoletes)
  • Provide Retail forecasts for OS products & trade offers, working closely with Brand Activation Manager & Operations
  • Analyze performance, tracking ROI and working closely with finance on the profitability of products range
  • Manage given budget: follow price strategy & profitability of the category, A&Ps management
  • Manage the delivery of product liaising with Brand Zone, PM and Legal
  • Brief the Brand Activation team, the Media & Brand Engagement team on novelties & brand plan
  • Participate in key meetings to present annual launches such as Retailer Strategy Meetings, Sales Drives, Consultant Conferences, new comers’ introductions, etc.
  • Support the Brand Business Director in building strategic presentations such as Zone and Budget
  • Connect with Brand Zone to leverage consumers insights & products portfolio

You will be the perfect match if you:

  • Translate trends and consumer data into meaningful consumer Insights
  • Have knowledge in product positioning, strategy and planning
  • Understand brand and category financials
  • Think Consumers, customers, and competition
  • Make data driven decisions and have strong analytical mindset
  • Understand digital environment including e-commerce
  • Are agile and thrive in a fast-paced international environment
  • Have strong leadership skills and strategic thinking
  • Have proactive attitude and understanding of luxury market
  • Have the sense of beauty and creativity
  • Are fluent in English and Polish

What we offer you:

#grow – at L’Oréal, growing comes from being in constant motion. We grow with others, by exploring and by reaching out for more. Together, we try, succeed and sometimes fail. We bring together unique personalities full of potential to become outstanding mentors; we give them transformational trainings and learning opportunities that make them unleash the best in themselves.

#diversity – at L’Oréal, our teams are diverse as the billions of consumers we create for, we embrace difference of origins, cultures, life experiences and beliefs. We commit to fostering an inclusive environment where we celebrate the different perspectives of our colleagues and where we are encouraged to share what we stand for and to express our true selves.

#entrepreneurship – at L’Oréal, we invite our people to inspire others with mind-blowing ideas, to challenge the status-quo and to shape the future of beauty. “Run it as your own business” is our mantra. Entrepreneurship at L’Oréal is also about the possibility to design a one-of-a-kind career path never seen before.

#impact – at L’Oréal, we encourage our employees to think and act beyond their jobs. We acknowledge the big impact that our jobs have on our community, our environment and our consumers. For us, our job is more than just a job, it is about building a better future for others and our planet.

If this speaks to you, join us now!
We are open for candidates with disabilities.


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