Tempo Indeterminato
Bangkok, BANGKOK
Full - Time


  • Drives RGM deployment and embedment in the local organization
  • Conducts RGM analyses based on internal & external, financial and not financial data  with the multifunctional team (marketing/brand team, Sales Team, BD, Finance, CMI) for all RGM levers
  • Set guardrails in alignment with the multi-functional teams and the CPD GM on:

o   recommended average consumer price indices and related pack price architecture,

o   improving the Category, Product, Channel & Customer mix

o   optimizing all Promotional schemes and ROI per brand, account, pack type

o   Retail selling story and trading terms management

  • Implementing an automatized and standardized dashboard to constantly track and follow-up on all RGM related business KPI’s. Escalates regularly internally if any initiative is off track.
  • Drives the implementation of the identified RGM initiatives to realized incremental turnover and gross profit for CPD.
  • Implementing and automated and standardized dashboard to constantly track and follow-up on all RGM related business KPI’s and escalates regularly internally if any initiative is off track.
  • Influences all RGM related business decisions by developing a superior understanding of retailers’ dynamics, value drivers and consumer/shopper insights
  • Constantly trains teams on RGM methodology and upscale them on RGM priorities & Knowledge to grow our business profitably
  • Effectively communicates RGM insights and initiatives to the organization, counterparts and senior management.
  • Contributes to RGM Capability building in the international RGM Community (e.g. Share best practices)

Qualification, Knowledge, Experience Required:

  • MBA or any related fields
  • Background in Category Manager, Sales, Mkt, Finance and CMI
  • Direct experience in Category manager, Key account manager, Financial analyze
  • Thai & English (Strong communication skill, both oral and written, including effective negotiation) )skills
  • Confident with Big Data, IT literate, Leadership & influencing skills

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