Jersey City, NJ
Marketing
Full - Time
23-Jun-2021

JOB DESCRIPTION
 Director, Global Marketing - Complexion

The Director, Global Marketing position is responsible for managing the Complexion team and development of the new product panier and pillar product renovations as well as driving category growth worldwide. They will serve as the complexion liaison with international markets and will help to lead DRIVE country creation for consistent brand messaging, globally.   

MAIN ACCOUNTABILITIES

  • Understand and implement It Cosmetics global sense of purpose and distinctive positioning in the market
  • Create an integrated, engaging and consistent consumer brand experience by taking a lead on marketing mix strategies (ICC/360/Digital/Retail)
  • Develop the communication strategy for the complexion portfolio worldwide (imagery, digital, point of sale) consistent with the brand’s sense of purpose
  • Define clear messages to present to top management and accompany the teams in the preparation of meetings
  • Manage the development/product budget (global forecast, value analysis, brand profitability, development costs, etc.)
  • Own the brand patrimony, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
  • Integrate strategic countries in the development process, interact constantly with the zones to promote the global brand strategy and to build the 3-yr marketing plan according to the global situation (competition, distribution, consumers)
  • Continue to grow existing product collections; Identify key marketing opportunities to creatively drive brand awareness with maximum impact
  • Work closely with Product Development to drive product, benefits, vision and overall message as defined by Senior Management
  • Review and facilitate all 2D and 3D artwork inclusive of packaging, merchandising and promotional elements prior to presentation to Senior Management
  • Promote the company in a positive light and bring the spirit of partnership to all interactions
  • Manage, train and develop the team

 

KNOWLEDGE, SKILLS AND EXPERIENCE

  • Bachelor’s degree in a related field preferred
  • Minimum of 7-9 years’ experience in the beauty industry
  • Knowledge of international markets, international assignment a plus
  • Strong organizational skills
  • Proven ability to multi-task and manage complexity
  • Ability to work in a fast-paced environment and against tight deadlines

 

  • Must possess a strong sense of image, attention to detail and ability to anticipate
  • Strong written and verbal communication skills
  • Ability to interact effectively and professionally to lead cross-functional departments
  • Proficient in Microsoft Excel, Word and PowerPoint


We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please email [email protected]. Please note this email will only respond to specific requests for assistance completing the application as a request for accommodation for a disability. All others will not be considered.

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