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Permanent
Praha
Prague
Marketing
Full - Time
16-Dec-2025
Hello, we’re L’Oréal, We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you've been searching for.
A Day in the Life
As a Product Manager for Kérastase, you will be the driving force behind the growth and development of a fast-growing luxury haircare brand - Kérastase. You will own the brand's activation strategy, leading 360° campaigns from concept to execution across all channels to deliver outstanding results.
Your key responsibilities will be:
  • Strategic Planning & Activation: Develop and execute the annual category activation plan, taking full ownership of new launches and key brand initiatives to achieve business targets.
  • Omnichannel Excellence: Design and implement seamless online-to-offline (O+O) consumer journeys, working closely with Education and Media teams to create a cohesive brand experience.
  • Market & Consumer Insight: Become the expert on your category by analyzing market trends, consumer behavior, and customer needs to identify new opportunities for growth.
  • Budget & Performance Management: Plan and manage the marketing budget for your category, ensuring all initiatives deliver a strong return on investment and are executed flawlessly.


We Are Looking For
You are a proactive and collaborative individual with a strong entrepreneurial spirit and a proven ability to turn analysis into action. You thrive in a dynamic environment and have a keen eye for detail. We believe you'll be a great fit if you have:
  • A solid background in operational marketing, with experience managing projects and launches from start to finish.
  • Strong analytical skills and the ability to build data-driven strategies.
  • Experience in leading projects and collaborating effectively with diverse teams and stakeholders.
  • Excellent communication and presentation skills, with the ability to engage and influence your audience.
  • A deep curiosity for the beauty industry, especially the professional hairdressing market and its different channels (e-retail, premium retail, salons).


What’s In It For You
  • A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
  • Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
  • An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
  • A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make concrete difference.


Who We Are
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
At L'Oréal Professional Products Division, we have more than 115 years of avant-garde to define the present and shape the future of professional beauty. We are an open space for innovation and technology while we take care of the planet, creating more hope and less waste, we create as unique experiences in every channel, just as unique as you are as you are. We are the cutting edge.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
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