Job Summary

Bring make-up artistry expertise by conducting highly exciting, fun makeup artistry events designed to educate customers on the latest makeup trends, tips & techniques. 

Represent makeup expertise in front of press & make-up population.

 Collaborate with marketing on event development, animation & product feedback.

 Demonstrate makeup looks during brand training / Support the development of brand Face Designers

Key Duties & Responsibilities

POS

- Generate retails sales growth through the successful execution of makeup events.

 - Build up & strengthen customer loyalty.

EDUCATION

- Ensure the demonstration of Make-up looks and key MU launches during organized trainings

 - Implement the FD career development plan

PR

- Participates at each PR makeup events

 - Develop a goodwill relationship with journalists.

 - Contribute to brand makeup expertise offline & on line

KEY PERFORMANCE INDICATORS

Sales performance 40%

 - Event sellout target + brand sellout target achievement+ ranking

 - In counters assigned brand sellout target achievement

 - No of loyal customers added to the data base at minimum 35 customers /month

 Training 40%

- Execute key education objectives based on marketing & retail goals & develop Makeup artistry

- Support the career dev. plan

 PR & Events 20%

- National Mystery Shopper results & evolution % of successful events (target achieved)

 - Number of PR events per year

 - PR coverage index