The world leader in beauty, present in 150 countries on five continents! Our 36 international brands include L’Oréal Paris, Kiehl’s, Vichy, Giorgio Armani Beauty, Garnier, Yves Saint Laurent Beauté, Ralph Lauren, Maybelline New York, Kérastase, Biotherm,  Lancôme, NYX PMU, L’Oréal Professionnel, Vichy, La Roche-Posay, Diesel, Cerave, our local brand İpek and more.

For more than a century, L’Oréal has devoted itself solely to one business: beauty. We strive to be the 1st beauty-tech company all around the world! Beauty is a powerful force that moves us. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity. Our ambition for the coming years is to create the beauty that moves the world!

If you are ready to take charge of your career and join us on our quest for the next billion consumers, follow us to get the insider scoop on our business, culture, and tips on how to join us to shape the future of beauty. Join our Consumer Products Division!


  • Develop and design Go To Market plans of Consumer Products Division to empower the growth plan and determine developmental areas to improve the P&L regarding profit to serve and cost to serve approaches
  • Deeply analyze the Customer Market Data, develop and drive strategies collaborating with sales and business development to improve the market share in Customer
  • Lead the Channel Development & Transformation Projects for effective & efficient operation both offline and online channels (Time & motion studies, segmentation, cost to serve analysis, Geocoding & Routing, call & delivery frequencies, alternative GTM strategies, execution guidelines&tools, In store execution tracking, KPI tracking (scorecards & dashboards),
  • Design the Customer & Store Segmentation methodology and algorithm for the future decisions both online and offline. Execute store segmentation for each channel to define which stores should be invested regarding profit-to-serve approach, which stores should be served regarding cost-to-serve approach.
  • Develop optimum and effective portfolio optimization and penetration strategy of each category regarding Store Segmentation results and Customer coverage status
  • Lead the implementation of the right processes, IT systems, tools and automation and digitalization of all the commercial processes, tracking and scorecards.
  • Make RACI analysis for all the commercial functions and define the most effective and clear way of working diagrams cooperating with all related functions
  • Lead development of shopper and retailer insights based on O+O vision across the division, leveraging customer data analytic
  • Performing various analysis from syndicated data sources like Nielsen, Ipsos, external&internal data sets cooperating with CMI, Marketing, Commercial and retailers


  • 4 years’ university degree
  • Min. 7 years of experience in FMCG (Supplementary experience in Commercial roles)
  • Have a commercial drive (results & solution focused, flexible/adaptable)
  • Strong analytical problem-solving skills
  • Excellent communication skills in English
  • Advanced level of MS Office Applications
  • Good communication & Negotiation skills
  • Able to work in a group effectively


  • The ultimate place to win and achieve your career dreams if you take initiative and push the boundaries while helping others shine along the way
  • Work with some of the biggest brands and experts in the business, and the most passionate people
  • A diverse environment
  • Enablement to contribute for sustainability
  • Opportunity to be at the center of digital transformation
  • World class training and development

You have freedom to go beyond! That's the beauty of L'Oréal.


Take a closer look at our world here!

  • You can apply to up to three jobs within a rolling 30-day window.
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